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Speaking at Intersection in Paris

Today I was speaking about “Design & Co-Innovation with SAP’s customers” and how we can help our customers to interstate design in their company.

The way people perceive and work with software has dramatically changed over the last few year. A good user experience is no longer optional, but rather an expectation and potentially a competitive advantage for those that leverage it. At SAP, the Design & Co-Innovation Center works closely with customers to improve their existing software investments as well a craft new software solutions.

In the last year we recognized the fact that – beyond simply building better software – it is vital that we also support our customers in establishing design practices within their own organizations. The combination between flexible & well designed enterprise software and design driven customer environments is a potent way to create engaging experiences for back office users. In our talk we will share our experience and give both examples and insights on how to move user experience to the next level within various organizations.